Faces Of Influenza

So the crew was out and about today with Lili Estefan - aka #laflaca #univision #sobrinadeemilioestefan #miami. Well, you get the picture. Other than being super cool and super laid back, Lili is also the face of a very important public health campaign called Faces of Influenza / Rostros de la Gripe, for two years in a row.

She took some time out of her agenda to come hang out with the Hispanic community of New York because according to the Centers for Disease Control and Prevention, up to 9.5 million Hispanic Americans suffer from influenza in an average year. 50 thousand die from its complications. Yet vaccination rates among the Latino community remain seriously low, leaving far too many unprotected.

The Rostros de la Gripe campaign seeks to help educate the +50 million Hispanic Americans at risk from developing complications from the flu and about the importance of immunization. As part of the program Lili encourages Latino families to protect themselves and their loved ones against this potentially deadly disease by getting vaccinated.

It was honorable to see so many Latino media outlets help us promote this campaign, in one of the best US cities, New York.

Cheers to: Fox News Latino, CNN, Univision Radio (Coco Cabrera, Luis Jimenez, Buen Dia New York & El Pachá) and AARP for making this happen.

Thank you Lili and team for taking the time to come speak to Latino-New Yorkers.

It certainly means a lot.